
PAY AS U GYM
TV Commercial
Dir: Yousef Thami
Prod: YOUSEF
A fun mix of anamorphic shooting and VFX. Yousef wanted a really pacy, dynamic set of transitions for this commercial so I decided to shoot on ALEXA mini on an easy rig. Working with the operator and using the remote joystick I was able to coordinate the movement so we could push in to the lead, then whip away very quickly. We nailed the movements and achieved with the effect Yousef wanted, however special shout out to Daniel Spencer on the focus pulling for some of the fast moments on the old anamorphics.



